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Electronic Publishing:
Background
General Overview
Advantages and Benefits

Advantages and Benefits of Electronic Publishing

Have you been unsuccessful at getting your work published by traditional publishers?

You are not alone; thousands of excellent manuscripts are being rejected by traditional publishers everyday.

Until recently, most of these worthy works have remained unpublished and the world has been deprived of their literary value.

So what are the advantages and how can you benefit by choosing the electronic publishing medium over print publishing?

Better chances of getting published

The costs involved in traditional publishing are high and publishers are extremely selective. Therefore, the percentage of authors that eventually succeed in getting their works published is extremely low.

Electronic publishing has removed much of the risk and costs attached to print publishing. The result being a far greater percentage of would be authors are now getting published.

The self-publishing author is free to epublish their work at will.

Higher income

Once again, because the costs of electronic publishing are significantly lower than conventional printing, an author can expect to receive a higher percentage of the income derived from the sale of an ebook.

In fact, should authors decide to pay for the creation of their ebook up front and distribute the work themselves, they get to keep all the profits.

Alternatively, the author can negotiate other options with the epublisher regarding royalties, as we will discuss in the following paragraph.

Self-publishers obviously pocket MOST their profits!

E-publishers are more author-friendly

Authors who opt for epublishing are granted far greater room for discussion regarding the contract between the epublisher and themselves. Aspects such as electronic publishing and print rights, duration of contract, royalties, design input, advertising, marketing and distribution etc. are negotiated to the mutual benefit of both parties.

Authors are encouraged to be involved with the creation of their ebook's to ensure that the final product meets their expectations.

Self-publishers? No problem!

Speedy publication of your work

It can take anything up to two years for an accepted manuscript to go to print and reach the bookstores with a conventional publisher. Ebooks can be published and up for sale within a few months!

Self-publishers can be selling their ebook within weeks.

You can include the magic of multimedia in your electronic publication

Ebooks have a decisive edge on their printed counter parts because it can include a variety of multimedia elements that will enhance the reading experience.

Multimedia enhancements, such as animation, graphics, expandable photos, audio, short video clips, music, magnify font size and interactive navigational links are bonus features that elevates the electronic publication into a class on its own.

Authors can use these elements to illustrate the textual content more effectively. Imagine viewing a beautiful colour photo of a lion, that when activated by the click of the mouse, emits a mighty roar. Now that would bring any children's jungle story to life.

Varied packaging and distribution formats

The electronic publication can be packaged and distributed in more than one format. It can be packaged on 1.44MB disks which is still the only recordable and 100% compatible method of electronic media transfer, between PC's, world-wide.

CD-ROM's have tremendous memory capacities, which is ideal to accommodate any e-book with tons of memory sapping colour photos, video clips and audio inserts.

Ebooks are easily duplicated on either format and can be produced on demand, which cancels the need to carry cash draining inventory. 1.44MB disks and CD-ROM's are easily packaged for distribution by postal services.

Now for the best news!

There are two other methods of packaging and distribution that is like pure gold, in that neither requires physical packaging and distribution costs are next to zero.

The first method is via e-mail. Your electronic book, which is saved on your computer, is forwarded to the purchaser as an attachment to an e-mail addressed to him, after payment has been secured. Cost to you is one local telephone call to send the e-mail.

The second method is achieved by uploading the ebook to your website from where it can be downloaded by anyone who has made the appropriate payment arrangements. Reproduction cost to you is zero!

Marketing and advertising

There are many opportunities available to advertise and market your e-book, should you decide to do your own distribution. The Internet has opened hundreds of doors to previously unpublished authors. You can now tap into the enormous world-wide market via the Internet.

Best of all, is that you will have the exclusive rights to market your e-book and people can only buy it from you! No prize for guessing who gets to keep all the Cash.

Alternatively, you could enter into an agreement with your epublisher regarding distribution of your ebook.

Revised editions

The only thing that is constant in our world is change.

Inevitably, most information is subject to change as new facts are revealed that necessitates publications to be revised. This situation presents a problem with printed publications in that outdated material becomes useless. In most cases the material must be reprinted at great expense and will not be available for some time.

Not so with epublishing, your revised e-book, depending on the extent of revision, could be up and running within hours and at minimal extra cost.



Whether you elect to have your work published by an epublisher like Smarter Publishing or decide to self-publish, you will have more control over the eventual publication and success of your book.



Click Here: Backround to Smarter Publishing

Click Here: General Overview of Electronic Publishing

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Electronic Publishing:
General Overview
Advantages and Benefits